April 16, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Walmart’s Saleel Sathe Explains How the Country’s Biggest Retailer Aims to Get Even Bigger

As big as Walmart is–it’s the biggest retailer in America–it just keeps getting bigger. During its latest fiscal year, which ended Jan. 31, Walmart’s total revenue amounted to $ 559.2 billion. That’s 6.7% more than its previous fiscal year. Appearing at Adweek’s Mediaweek, Saleel Sathe, vp of performance marketing at Walmart, outlined how the company does…
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