AdExchanger Talks is a podcast focused on data-driven marketing. Subscribe here. This episode of AdExchanger Talks is supported by Tealium.The social navigation app...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Search Wars, Part 2 Amazon has lit a fuse under...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Time Will Telco There’s plenty of pressure on Brian Lesser...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.A Retarget On Your Back Criteo shares fell on Friday...
The advertising technology ecosystem has been waiting for Google to implement the IAB Europe Transparency and Consent Framework (TCF), a...
When GDPR took effect in May, Google told publishers and ad tech vendors it expected to implement the IAB Europe...
While Google said in May 2017 it was using purchase data from unnamed payment processors to link online ads to...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Searching For A Problem The Trump administration is “taking a...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Let’s Stay Together A growing chorus of media industry leaders,...
Major brands and global holding companies are preparing for a world without the Google ad ID. A month before GDPR,...