The European Union’s GDPR regulations have been in force for less than a week, but ad tech exchange players are...
The potential of programmatic audio has caught the interest of advertising’s behemoth.Google said Wednesday it had launched the ability to...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Many Appy Returns It’s a truism that iOS users...
Google soon expects to join the IAB Europe’s Transparency and Consent Framework, which transmits consent across the ad tech ecosystem...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Story Time Advertising is coming to Facebook Stories, a...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Turmoil At The Top More drama at the top...
Google’s decision to stop providing DoubleClick (DCM) advertising IDs in its ad server log files beginning May 25 will throw...
AdExchanger Talks is a podcast focused on data-driven marketing. Subscribe here.Google’s top digital marketer, Bob Arnold, is our guest in the podcast...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Bill Gates On Ad Privacy Regulation poses a striking...
“Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...