Google disclosed how it will help publishers obtain tracking consent from users during a call last week with the IAB...
Customer data platform (CRM) capabilities borrow attributes from CRM, tag management and even more traditional data onboarding.Consequently, they are often conflated with...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. End Of An Error Cambridge Analytica has shut down....
Google’s decision last Friday to limit portability of the DoubleClick ID outside of Google’s ecosystem was done in the name...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Listen And Learn Data scientists from Uber, Pandora and...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. TV Dinner A raft of new YouTube ad products...
Google is making it more difficult for advertisers to have an independent view of the data generated from ad buys...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Free Ride Spotify updated its free, ad-supported app on...
As the governing body for professional surfers globally, the World Surf League (WSL) promotes the sport to both casual fans...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Other Giant Google deserves some of the flack...