Last week, a trade group representing major publishers including The New York Times, National Public Radio, News Corp. and Associated...
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DDB Group Aotearoa has strengthened its social and digital offering with the appointment of Sam Snowden to the newly created...
The first meeting of the W3C Private Advertising Technology Group (PATCG) took place this week, bringing together the biggest American...
First there were birds, and now there are PETs. On Monday, the IAB Tech Lab took the wraps off a...
Expedia is old enough to remember when tech companies like Pets.com and Electronic Data Systems bought Super Bowl ad time....
"The Sell Sider" is a column written by the sell side of the digital media community. After this exclusive first...
DDB Group Aotearoa has started the new year by bolstering its leadership team with the promotion of Nikki McKelvie to...
Expedia Group announced that it will run two national ads on Super Bowl Sunday as an optimistic approach to the...
It’s time to stop talking and start doing. That’s the raison d'être, in a nutshell, behind a new community group...
Branded content from creators can sometimes feel like insincere, dreaded interruptions from their regularly scheduled posts--especially when it's obvious that...