After nearly two decades of pushing boundaries in advertising and entertainment, the team behind Augusto Group is taking on a...
identity
Identity chaos – that’s what a customer recently called the current state of identity management (or lack thereof). It became...
Editor's note: In this article, ADWEEK deviated from its style of using "Latinx" due to the writer's preference. "Latine" is...
New Zealand’s newest and largest wealth management entity, FirstCape, has launched its new brand identity via creative agency partner Thinkerbell...
We live in interesting times. Between a slew of evolving regulatory changes, Google’s back-and-forth stance (and ultimately unsurprising decision) on...
oOh!Media New Zealand and OMD New Zealand have teamed up to bring Pepsi’s new brand identity to the Kiwi market...
Nearly eight years since switching on its network, Kiwi digital out-of-home company Lumo has unveiled a new strategic identity that...
"Market dislocation"--though a term most often reserved for economists and Wall Street analysts, it could aptly describe the state of...
The expected shift away from third-party cookies might have slid from 2024 into 2025. But the shift is reshaping the...
The women-first dating app Bumble has freshened up its look and revealed its new visual identity to the world with...