This post was created in partnership with Kantar The question of whether a brand should remain consistent or innovate is...
Innovation
AUCKLAND, Today: DDB Group Aotearoa has celebrated a major milestone at the Campaign Asia Agency of the Year Awards, winning...
The most forward-thinking brands build experimentation into everything they do and leave the door open for innovation to inspire them....
Procter & Gamble is spending less on ads; OpenAI is spending more on ads; and guess which side of the...
AUCKLAND, Today: NZME has appointed Jo Hempstead as its new Chief Financial Officer, adding a wealth of experience from retail,...
Digital out of home (DOOH) specialist Latch has appointed two senior leaders. Keely Allen will join as business development director,...
As climate action commitments lag, the Museum of the United Nations and Spotify used nature’s sounds to create music and...
AUCKLAND, Today: The Sweetshop’s AI-focused creative studio The Gardening Club just got a major boost, welcoming Colin Davis as Global...
CMO Emily Ketchen on keeping up with the pace of technological innovation. Adweek Feed
This post was created in partnership with Kantar AI is transforming marketing, pushing brands to rethink not just strategy but...