It’s been almost a year since Vista Equity Partners acquired a majority stake in ad verification company Integral Ad Science....
integral ad science
Integral Ad Science named Lisa Utzschneider as CEO Wednesday. She will start in January by performing a strategic analysis of...
Private equity firm Vista Equity Partners has acquired a majority stake in ad verification vendor Integral Ad Science. Terms were...
The odds are stacked against ad tech companies that go public. But Integral Ad Science CEO Scott Knoll wants to...
Publishers are getting ensnared in the filters used by many advertisers to combat the YouTube brand safety crisis.Earlier this year,...
MoPub is getting very cozy with its viewability vendors.On Thursday, the Twitter-owned mobile ad exchange released the latest version of...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....