AUCKLAND, Today: HYPER, a top player in New Zealand’s retail Digital Out-of-Home (DOOH) scene, just teamed up with Lumos Intelligence....
Intelligence
Publicis Groupe New Zealand has announced the launch of PMX Cornerstone, a proprietary investment intelligence platform to be used by...
U.S. Bank has been around for 161 years, but its latest campaign is as modern as it gets, utilizing artificial...
The cookie deprecation drama has turned into one of those cheesy slasher movies where the villain comically pops back up...
In moves-that-just-make-sense news, Arielle Garcia has joined digital advertising watchdog Check My Ads as director of intelligence. Garcia made waves...
Government intelligence agencies have their own galaxies of acronyms worthy of ad tech. The IC, for example, as the intel...
It’s not that enterprise analytics is broken. The bigger issue, says Obele Brown-West, president of data intelligence platform Tracer, is...
Former Forrester analyst Joanna O'Connell is joining Omnicom Media Group (OMG) as its first chief intelligence officer in North America....
Agencies have multiple ways of wishing their employees, clients and communities a happy holiday season. From kind donations to humorous...
As we look ahead to the much-hyped AI revolution, businesses should learn from the last two major technological revolutions: the...