A jury in California awarded $ 18.3 million to video measurement firm iSpot to resolve its lawsuit against EDO, a...
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A jury on Thursday found that TV measurement firm EDO — which was co-founded by actor Ed Norton — liable...
Comscore, iSpot and VideoAmp all reaffirmed last year’s full certification and currency-grade readiness, according to the broadcaster-backed joint industry committee...
In this episode of The Garage, "Exploring CTV and Retail Media Networks," hosts Dan Massimino and Evan Hovorka are joined...
Another TV ad measurement company received national currency certification. Today, iSpot received industry certification from the U.S. Joint Industry Committee...
The broadcaster-backed joint industry committee (JIC) certified iSpot as a national currency. The JIC already certified Nielsen’s other competitors –...
The streaming platform and operating system Roku announced three blockbuster partnerships at its NewFronts presentation at The Glasshouse in New...
Paramount is making good on its commitment to collaborate with multiple measurement companies. Top line Today, the publisher announced it...
On Wednesday, iSpot acquired 605, a TV measurement and attribution company that brings iSpot’s US household footprint to 82.7 million....
TV has a transparency problem. It’s almost impossible for advertisers to know who’s really sitting in front of a TV...