Gut New York's first campaign for Heinz was a messy one--in a good way. Kraft Heinz in-house agency The Kitchen...
‘It’s
TikTok announced this week that it would allow search advertising to be targeted by keyword. Plus, streaming ad supply now...
Is cross-device ID graph operator Intent IQ planning to sue all of ad tech? Probably not. But an unusual dilemma...
Lyft’s media network has grown a lot in two years. On Tuesday, the rideshare company announced a new slew of...
Despite Google’s recent decision to continue support for third-party cookies on Chrome, the ongoing degradation of legacy identifiers and data...
Reddit’s investments in its ad platform are paying off, big time. But it’s still got a long way to go...
Streaming TV (STV) has transformed content consumption. Viewers find it convenient and cost-effective and they enjoy the vast range of...
Amazon’s Advertising Services segment is delivering the dough. It generated $ 12.8 billion last quarter, up by a cool $...
You know that DJ Khaled song with the chorus, “All I do is win, win, win, no matter what. Got...
In a new ad from Bodyform, the Essity-owned U.K. feminine protection brand, a doctor tells a woman: "It's just a...