Spark, in partnership with Colenso, have launched a new brand campaign to mark its new positioning: ‘It’s better with Spark.’...
‘It’s
On Tuesday, Magnite announced it had acquired Streamr.ai, which specializes in developing AI-generated assets for small businesses to use in...
A post on Reddit’s r/adops forum has prompted more questions from the buy side about The Trade Desk’s transition to...
Shopped Out A former product manager on Meta’s Shops ads team named Samujjal Purkayastha filed a whistleblower complaint against his...
Most of us don’t realize how much control we’ve already given up. With industry red flag reports now published regularly,...
In 2018, DV360 demand on OpenX’s exchange plummeted without warning. It was bad – down by more than 40% – and baffling....
Even if you attend one of Netflix’s WWE events in person, you won’t be able to escape the ads. I...
It’s an influencer world; we’re just living (and advertising) in it. Content creators have become a powerful force in the...
Twenty years ago, Facebook came out with a new feature that let you poke your friends. (Remember pokes?) Now, Meta...
Brands are being constantly barraged with the message that agentic AI is the future of advertising. But marketers are struggling...