With the rise of supply-path optimization, SSPs are under pressure to prove they aren’t just interchangeable pipes. Their drive to...
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What's going right and wrong with AI in marketing. Adweek Feed
The platform brought in $ 125 million in 2025, over 60% of which came from recurring lines of revenue. Adweek...
With lessons from Taco Bell and Chipotle, he made the coffee chain relevant again. Adweek Feed
A new ruling allows publishers to opt-out of Google's AI Overviews without being penalized on search—but it's not the big...
Outgoing finance chief, Alex Kayyal, served at The Trade Desk for nearly six months and will remain on the company’s...
What type of leadership and attitude do we need to innovate in digital advertising and ad tech? We work in...
America’s Test Kitchen has offered $ 6.5 million for the company, which was valued at more than $ 300 million...
Viewers aren’t just watching streaming content anymore; they’re living in it. And while they’re streaming, they’re telling us something important...
The future of AI shopping is likely to follow one of three paths, each with very different implications for retailers....