Change is hard for a company like Nielsen, which has been around so long it even predates the first publicly...
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Alphabet, which reported its third quarter earnings on Tuesday, generated more than $ 88 billion in Q3 total revenue, up...
The chorus of curation critics is growing. Plus, Charter Communications will begin a huge marketing push on streaming platforms next...
Household brands including Lowe's and Molson-Coors have dialed back on diversity, equity, and inclusion (DEI) initiatives in recent months, but...
In a virtual seminar hosted by U of Digital on Friday, Madison and Wall principal Brian Weiser and senior analyst...
An album drop from e.l.f might not have been on your 2024 bingo card, but last week the beauty brand...
With the cost of customer acquisition on the rise – and access to signal on the demise – brands need to invest...
For a startup, 20 years can feel like a long time. But for e.l.f. Cosmetics, the upstart beauty brand that...
TikTok isn’t just racing YouTube and Meta to be on every smartphone or mobile device.It has a plan for practically...
Amazon’s Advertising Services segment is delivering the dough. It generated $ 12.8 billion last quarter, up by a cool $...