Google appears to have thrown regulators for a loop with its surprise announcement on Monday that it no longer plans...
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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Excuses, Excuses Performance marketers blame two scapegoats for recent...
If an NBA superstar has Cheetle all over his Cheetos-eating right hand, he might whiff a few lefty high-fives. But,...
When sports marketing moves at the pace of the game, Coca-Cola can't keep its campaigns or creativity bottled up. At...
From the main stage at Willie Nelson's annual music festival, North Carolinian folk singer and songwriter Lou Hazel asked the...
The NWSL is back, and it wants fans to know it. Ahead of this weekend's season kickoff, the National Women's...
When the billboard went up across London, its creators at agency BBH knew it would provoke a strong reaction. The...
In the last quarter of 2023, Americans spent an estimated $ 285.2 billion buying goods and services online. That's up...
VideoAmp is the latest TV measurement contender to get slapped with a lawsuit from Nielsen. Nielsen’s suit against VideoAmp, filed...
You know that scene in “Being John Malkovich” where John Malkovich, playing a version of himself, enters his own mind...