Connected TV advertising is thriving, but the foundation below it is starting to crack. Publishers produce the content that makes...
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This post was created in partnership with Johnnie Walker Maintaining relevance today requires more than great products; it demands showing...
Prebid doing away with universal Transaction IDs is just the latest example of the ad industry’s counterproductive history of information...
While the chief marketing officer (CMO) post isn’t about to disappear tomorrow, it’s impossible to ignore the mounting evidence of...
If this industry has taught us anything, it’s that history repeats itself. We’re great at rebranding yesterday’s practices as tomorrow’s...
Oracle, Silver Lake, and MGX will hold 45% of TikTok, ByteDance just under 20%, and other ByteDance investors the remaining...
PHD and many media owners have helped Kindness Collective deliver a record-breaking PJ Project. The annual PJ Project supports thousands...
The company’s board is urging investors to maintain its current stock structure for another 10 years. Adweek Feed
AUCKLAND, Today: NZME is keeping the good times rolling at Riccarton Park, renewing its exclusive media partnership with the racecourse...
AUCKLAND, Today: Chemistry has been named an honouree in the Websites and Mobile Sites category at the 29th Annual Webby...