Chicago Portfolio School (CPS), once an institution that steadily fed new talent to top agencies, has ceased operations after periods...
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Marketing and agency executives know that running or participating in agency reviews is costly. A single review's collective expenses--in severe...
Business organizations, and particularly marketers, on both sides of the Atlantic, can breathe a sigh of relief as the European...
Meta's new Twitter clone app--Threads--is expected to launch on July 6, according to Apple's App Store. The decentralized app was...
Now that the new California Privacy Rights Act (CPRA) has long been in effect, it’s time to clean up your...
As the official Aotearoa representative for Cannes Lions, the Commercial Communications Council will take us behind the scenes of this...
The ad industry is now brimming with vendors claiming they can track and measure ad viewers' attention. Hungry to strike...
Supply-path optimization conjures an image of SSPs and DSPs dueling it out to each render the other obsolete. But it’s...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Video Jockeys The Trade Desk publicly adopted the...
The number of young people using TikTok as a search tool – almost 40% – created a perfect opportunity for...