Popeyes may have publicly declared that the chicken wars are over, and challenger brand Lee's Famous Recipe called its own...
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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Busting Big Tech Talk about a potential bombshell. A...
One of the first initiatives of the recently formed Adweek Sustainability Council, co-chaired by myself and Marc Pritchard, chief brand...
LONDON--Britain's largest distance-learning institution, The Open University, has hired agency 23red in a bid to attract more students and employment...
Ad verification company DoubleVerify has uncovered a massive CTV ad fraud scheme that was on track to bilk advertisers and...
The walled gardens present a major roadblock to consistent, de-duplicated measurement, a group of panelists said Wednesday in a wide-ranging...