If revenue were the only measure, Sam Altman would be the most successful CEO since the invention of electricity. But...
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Netflix dropped two sets of numbers on the same day: its 2025 full-year earnings and a revised offer for Warner...
Brands are significantly increasing their investment in celebrity talent in ads even as they consolidate their number of commercial productions,...
The Trade Desk is cutting its workforce. A company spokesperson confirmed the news with AdExchanger. The layoffs affect less than...
For the past three decades, most of digital advertising has revolved around one obsession: performance. Marketers leaned on channels that...
Thanks to mitigated tariff effects and the AI boom, WPP Media's 2025 ad spend forecast has good news for marketers....
On December 4, 2024, an exuberant Hershey Company announced that “Reese’s is back, baby!” The confectionary giant was referring to...
The holding company forwent a call with investors ahead of its acquisition by Omnicom, expected to close this month Adweek...
An ad from KFC and Mother shows the chain's employees risking their lives to deliver food to the people of...
AUCKLAND, Today: Founded by Des Rusk, Longform draws inspiration from Aotearoa’s rich history of premium merino wool and a belief...