Samsung Ads released Tuesday its new TV measurement solution designed to help advertisers to measure the combined impact of linear...
Launches
EightyOneX, the latest offering from Wellington agency EightyOne, will focus on the sport and entertainment industry. The new brand activation...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A Line In The Sand An alliance of digital...
TV measurement is hamstrung by household-level data. Despite the scale of set-top box and smart TV data, there’s no easy...
AUCKLAND, Today: Boutique retail media owner Hypermedia has repackaged its national media network to offer brands unique access to holidaying...
#TFW you know tons of people are engaging with your video content on social media, but you have no way...
A new campaign from Kennards Hire, delivered by full-service agency Enigma, has launched across New Zealand and demonstrates the brand’s...
In collaboration with CHE Proximity, Michael Hill Jeweller has launched its Christmas campaign based on the premise of helping a...
Hello and Breast Cancer Cure have launched a campaign to drive donations across breast cancer awareness month. Based on the...
When it rains, it pours … CDP news. On Wednesday, two days after Twilio said it would pay $ 3.2...