To instill confidence in travellers again, Australia and New Zealand’s largest hotel operator Accor has launched its latest campaign ‘It’s...
Launches
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Bite Of The Apple Another day, another platform, another...
As the ad industry's establishment players struggle to address deeply-rooted systemic racism, creative agency Majority is launching in Atlanta with...
The nature of attention in advertising is constantly evolving. A recent IPSOS MORI study, in partnership with Lumen using eye...
Music video network Vevo has launched a new AI-powered product that identifies and groups Vevo music videos by mood for...
To give brands greater visibility, Auckland-based digital ad network Scroll Media has launched a new range of attention grabbing ad...
Proprietary cookieless identifiers – seems like everybody’s got one these days. “It’s obviously reactive to the impending demise of the cookie,”...
Cartology New Zealand, Countdown’s new stand-alone retail media business, has launched with a focus on connecting with customers at the...
GroupM launched a tool in beta on Monday designed to help marketers determine the potential ethical risks associated with a...
Newshub has announced a new daytime bulletin, Newshub Live at 11.30AM, expanding its broadcast news footprint on Three. The bulletin...