Innovid Acquires Contextual Data Specialist Taykey

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The interactive video ad server Innovid has acquired Taykey, a company that uses machine learning to extract contextual information about video, text and images to help inform ad buys. Terms of the deal, announced Thursday, were not disclosed. Innovid, which has 220 employees, will take on half – or about 20 members – of Taykey’sContinue reading »

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Machine Learning Startup Amperity Exits Stealth Mode With An Eye On Helping Brands Do More With Their Data

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Personalization is a top agenda item for most brands, but data management technology still leaves something to be desired. Machine learning could provide the answer, said Kabir Shahani, CEO and co-founder of Amperity, a Seattle-based startup that came out of stealth on Thursday Since raising $9 million in Series A in February, Amperity has beenContinue reading »

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