Here’s some free legal advice from a privacy lawyer: Don’t make privacy claims if you’re not going to stick to...
Marketers
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. No Mo’ CMO! The past five years (or...
Some of the biggest personal and professional achievements of my life have come out of a period that was uncomfortable...
Every marketer dreads bad reviews of their brand. Now with the rise of AI-powered chat programs like ChatGPT, Meta's Llama...
Chief marketing officer. Chief brand officer. Chief operating and marketing officer. Chief commercial and strategy officer. None of these job...
OpenAI's latest AI-powered disruptor, the text-to-image tool Sora, is prompting shifts in business models and agency pricing structures, five sources...
Marketers know all about hype. And generative AI is in the middle of a feeding frenzy. While many marketers are...
Despite record levels of immigration, many New Zealand businesses are still failing to connect effectively with Chinese New Zealanders. That’s...
The introduction of over-the-top (OTT) broadcasting platforms by European soccer's football elite has been on the rise as part of...
In the year since stepping down from his role as U.S. CEO and global president of Dentsu Media agency Carat,...