As ChatGPT, Bard and AI-enhanced Bing have rolled out to the public, the question on every marketer's mind has been,...
marketing
When it comes to gaming, certain publishers just know how to create franchises that produce loyal fanbases beyond their platforms....
In a recent interview at Brandweek, Mayur Gupta, CMO of Kraken, shared his unique journey and perspectives on the role...
Chime is a banking app with a serious social following. At nearly 1 million Instagram followers, the Chime app stands...
Marvel fans are ready for Season 2 of Loki, and brands like McDonald's are lovin' it. Loki Season 1 debuted...
Oracle is instantly recognizable by its bold red logo. Salesforce has Astro Nomical, its "warm and welcoming" mascot. Intel has...
The B2B marketing space has never been as dynamic and powerful as it is today. Much of that power comes...
Business and financial news publisher Bloomberg Media is restructuring its sales and marketing divisions around industries like tech, finance, auto,...
What’s in a name? A lot, actually, if you’re Chris Symmes and your job title is director of dressings for...
In this captivating interview, Raja Rajamannar, chief marketing and communications officer and president of healthcare business at Mastercard, shares his...