The Marketing Club is launching Marketers Day, a grassroots festival built by marketers for marketers. Marketers Day aims to celebrate...
marketing
OpenAI’s recent ads for ChatGPT were everywhere—NFL Primetime, streaming platforms, outdoor, and beyond. Press coverage hailed the AI company’s biggest...
How the brand survived FDA challenges and scaled globally—without influencers. Adweek Feed
She most recently led retail media network Orange Apron Media. Adweek Feed
After the initial hype, companies are realizing that access to technology doesn’t automatically translate into differentiation. Adweek Feed
Weinberg will also oversee Nielsen’s content, social, web, and events teams. Adweek Feed
IAB's Matt Shapo previews the event and how audio and video podcasting is changing marketing. Adweek Feed
Marketing films is one battle after another; AI gets stymied by the cloud; and bots are causing brand backlash. The...
AUCKLAND, Today: The Association for Data-Driven Marketing & Advertising (ADMA) and the New Zealand Marketing Association (NZMA) have struck a...
When generative AI search hit the mainstream a few years ago, Alex Sherman, CEO and co-founder of AI marketing platform...