“The Sell Sider” is a column written for the sell side of the digital media community. Today’s column is written...
media
Media buying has gone far beyond age and gender – with agencies betting on their first-party data platforms as the...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Down With Tradition Traditional media, walloped by the pandemic’s...
Havas Media and GroupM each launched curated media marketplaces representing black, Hispanic, LGBTQ+ and other minority-owned publishers, as well as...
Amazon’s media businesses are worth far more than investors think – approximately $ 500 billion, or 38% of the company's...
The past week has seen a reckoning begin over the content policies – or lack thereof – governing the big media platforms....
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. TikTok Goes Boom TikTok made between $ 200 million...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Help Is On The Way Publishers are starting to...
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