AUCKLAND, Wednesday: Data from Nielsen’s 2022 CMI Rural Survey shows New Zealand’s rural population are increasingly going online for content,...
media
For most, a brand’s name is its strength. For car brand SEAT (pronounced say-at) it was a weakness. This was...
The onset of the digital media recession, if not the global economic recession, has struck Google. But Google’s doing just...
Before the pandemic, innovation and retail were two words not often mentioned in the same sentence. In the "before times,"...
Last weeks’ announcement of Netflix appointment of Microsoft as its advertising sales and technology partner was significant news in the marketing and...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Through The Tube Nielsen has another horse in the...
Investment firm North Equity has amassed a portfolio of established media brands like Popular Science, Field & Stream and Saveur...
AUCKLAND, Today: Shortland St-based social marketing agency Socialites Group has appointed Nick Fleming as director of performance media, as they...
Philanthropy is making its way onto the media plan. On Tuesday, Givsly, a B2B marketing platform that helps brands and...
AUCKLAND, Wednesday: Leading social marketing agency Socialites has been named a finalist in multiple categories in the Australasian Social Media...