Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. When Even The Whales Are Small Fish Microsoft...
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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Has Apple Fallen Far From The Tree? Apple...
In mid-July, Netflix announced a partnership with Microsoft, selecting the tech giant for its new advertising and sales agency. Odd,...
The Trade Desk reported earnings of $ 377 million in Q2 this year, up by a little more than a...
Flexibility to innovate is part of the reason Netflix teamed up with Microsoft – but the potential of the match...
Just two weeks after its selection as Netflix’s ad sales partner of choice surprised the entire media and ad tech...
Stranger things have happened than Netflix going AVOD. Netflix, which has long prided itself on an ad-free experience, is creating...
Martin KihnAdExchanger ContributorThis article is based on interviews with participants. It was inspired by Microsoft’s supposedly surprising selection as Netflix’s...
After weeks of speculation, Netflix tapped Microsoft as its partner for its upcoming ad-supported tier. Netflix hopes to debut its...
Just three months after Netflix surprised the world with the news that it plans to launch an ad-supported tier, the...