Antitrust regulators are turning their attention to mobile web browsers. Last week, the UK’s Competition and Markets Authority (CMA) announced...
Need
From Copa America to the UEFA European Championship, it's been a summer of sport to remember for advertisers and athletes...
San Diego Comic-Con is back. Between the Covid-19 pandemic and the writers and actors strikes last year, Comic-Con is looking...
With attribution-based platforms taking over, there aren’t many ways for an advertiser to bet (and win) big. Plus, what about...
Streaming platforms won’t stop pumping out new shoppable ad formats and inking new partnerships with outcomes-based measurement providers. But it's...
Can you imagine a time when you'd marry the first person you dated--and stay married for over 50 years? What...
According to Mayo Clinic, the average American adult walks somewhere between 3,000 and 4,000 steps a day. That's a figure...
Meta is preparing for a shareholder showdown at its annual investor meeting today over the growing threats of generative artificial...
If you’re a brand that wants to in-house its programmatic media buying, the best thing you can do is to...
The 2016 presidential election gave Americans a taste of the disinformation, misinformation and platform manipulation that’s coming for political media. ...