If you’re a brand that wants to in-house its programmatic media buying, the best thing you can do is to...
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The 2016 presidential election gave Americans a taste of the disinformation, misinformation and platform manipulation that’s coming for political media. ...
"Market dislocation"--though a term most often reserved for economists and Wall Street analysts, it could aptly describe the state of...
Liquid Death is taking its patented outrageousness to new heights--literally--by launching a contest to give away a fighter jet nicknamed...
It’s not that publishers aren’t keen to do their part to reduce media-related carbon emissions; they just don’t want to...
The way we experience content will soon change. One morning in the near future, you’ll open your favorite mobile app...
Organizations nationwide, especially ad agencies, say offering balance is key to attracting and retaining women talent. From unlimited PTO and...
Breaking the rules: That's how many branding experts viewed Barnes & Noble's new, idiosyncratic approach to its store designs as...
In the year since stepping down from his role as U.S. CEO and global president of Dentsu Media agency Carat,...
Danielle Coffey, CEO and president of the News/Media Alliance, believes journalism and generative AI can play nice. But first, generative...