In the ever-evolving landscape of digital marketing, the creator economy has emerged as a powerful force, reshaping the way brands...
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Roblox is sketching out an ambitious 2024 road map for its ad business. The online gaming platform announced a slate...
Data privacy has been one of the hottest topics in digital advertising for the past five years. Despite all the...
The role of diversity and inclusion within creative agencies has been under scrutiny for years now, with many companies introducing...
Warning (and an apology): You are about to be hit with a new crop of three, four and five-letter acronyms....
AMC's The Walking Dead has a new way to bring fans to tiers. Today, AMC Networks announced that it's begun...
The proposal to transition ads.txt into ads.json comes with some major problems, and its benefits can be largely achieved in...
With industries and legal systems increasingly siding with users when it comes to control over their personal data and how...
The second round of ad fraud (and worse) alleged by Adalytics on the part of Google/YouTube provides yet another definitive...
Authenticating AI-generated content, or watermarking, has gained traction these last few months. In July, companies including OpenAI, Google and Meta...