In this week's episode, host Jenny Rooney sits down with Tim Ellis, chief marketing officer of the National Football League,...
NFL’s
Handing off the NFL's Super Bowl commercial to flag football scored huge growth for the sport, but it took a...
Though they've changed form many times over the decades, the Pro Bowl Games have been kicking since 1939, making them...
Welcome to the 2022 National Football League season, when brands begin their slow march through the schedule toward the big...
Twitter head of global content partnerships Jennifer Prince is flying the coop after more than eight years, joining the National...
A week before ViacomCBS rebranded CBS All Access as Paramount Plus on March 4, George Cheeks, president and CEO of...
Welcome to First Things First, Adweek's daily resource for marketers. We'll be publishing the content to First Things First on...