The recent Nielsen Q3 2023 findings have revealed a notable surge in readership for Are Media New Zealand publications, alongside...
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Nielsen is revisiting its measurement and currency road map. On Thursday, Nielsen told its clients it will not, in fact,...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Thank You, Next Amid all its other TV...
Top line TV measurement and analytics giant Nielsen has named Karthik Rao as CEO, effective immediately. Former CEO David Kenny,...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. All Is Fair In Love And Panels Nielsen has...
According to the latest Nielsen readership survey results, Stuff continues to have the largest national audience across print and digital...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. To The Core Nielsen is trimming its workforce...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Two Kinds Of ECGs The TV industry is...
Adalytics Says YouTube May Violate Apple ATT; Nielsen Primed To Add Amazon Streaming Data To Ratings
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Tracking Shot The bad news keeps coming for...
Nielsen finalizes its plan to add big data to its measurement currency offering for national TV. Here's what it means...