During times of crisis, advertisers want to connect with people reading local journalism. Michigan-based McLaren Health Care used Gannett’s sponsored...
Pandemic
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Peacock Shows Its Feathers NBCUniversal’s Peacock, which goes live...
The dent COVID-19 put in podcast advertising hasn’t stopped the market from growing. Revenues in the podcast advertising market are...
AdExchanger's Social Distancing With Friends podcast now has its own channel. Subscribe on iTunes, Google Play, Spotify, Stitcher, or wherever...
The pandemic changed how people checked the weather – but the usefulness of a weather forecast never ceased. “Weather is...
Publishers, tech vendors, marketers and investors have been forced to adapt to a roller-coaster year caused by the coronavirus pandemic...
What do people do when they’re mostly stuck at home? They stream, they game and they eat pizza. Papa John’s...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Rose-Tinted Glasses CMOs may be overly optimistic about the...
Travel has been one of the hardest-hit businesses during the pandemic. TripAdvisor, with the bulk of its business coming from...
AdExchanger Research: The Pandemic Has Changed How Advertisers Think About Data And Tech Investments
AdExchanger’s newest research report, 2020 Industry Outlook: How COVID-19 Reset Digital Marketing, details how exactly the pandemic has impacted technology...