Innovid is a rare breed of data-driven ad tech company. It’s an internet-based tech startup founded in 2007 that focused...
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The Poisoned Apple Apple has been secretly buying app download ads on behalf of apps as a way to secure...
The past two years of the Covid-19 pandemic have reminded the world, in arguably the severest manner, of the importance...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Everything Store Adds More Audio Amazon is new to...
SYDNEY, Friday: Opr is to revert to its original name, Ogilvy PR, in line with Ogilvy’s global strategy and the...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Dubbed Unilever Compass is the multinational's new fully integrated strategy to become a global sustainability leader. The company's new corporate...
Nearly 23 years after it was founded, Google continues to dominate the search engine market with overall share north of...
When General Motors pledged to shift specific portions of its media budget to Black-owned agencies and media companies a week...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Another Day, Another Grilling The Senate Judiciary subcommittee on...