Sizmek filed for bankruptcy Friday night, ending the private equity-backed effort to integrate Sizmek and Rocket Fuel into a cohesive...
private equity
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem... This post was syndicated from Ad Exchanger.
Nielsen's hire of IBM Watson honcho David Kenny as CEO, first reported on Tuesday by The Wall Street Journal, is...
When Adobe acquired the B2B marketing company Marketo for $4.8 billion last week, investors pressed CEO Shantanu Narayen to explain...
It seems everyone wants a piece of AppLovin. Private equity firm KKR bought a $400 million minority stake in the...
MediaMath is flush with cash and ready to ignite consolidation in ad tech.Thanks to a $225 million investment by private...
Private equity firm Vista Equity Partners has acquired a majority stake in ad verification vendor Integral Ad Science. Terms were...
Is opportunity fading for ad tech startups to go public or be acquired at a healthy premium? The answer is...
Growth Catalyst Partners (GCP), a mid-market private equity a private investment firm, and PSP Capital, backed by former US Secretary...
Digital marketing platform Valassis acquired ad network MaxPoint for $95 million, the companies said Tuesday. Read the release.Valassis itself was...