Private equity firm Novacap acquires IAS; many large online retailers are seeing an uptick in referral traffic from ChatGPT; and...
Private
Making luxury travel accessible, seamless, and customer-centric. Adweek Feed
With the offering, marketers can now buy Prime Video inventory without a fixed CPM. Adweek Feed
AUCKLAND, Today: Private equity came roaring back into B2B services last year, with investment activity jumping 21% year-on-year—marking a major...
Private equity firm MidOcean Partners has agreed to buy GSTV, which powers the largest network of video ad screens on...
Private label brands, such as Walmart's Great Value, Target's Good & Gather, and Costco's Kirkland Signature, have found their way...
The digital media company BuzzFeed successfully sold its food property, First We Feast, to a consortium of investors Thursday morning...
Tired: buying data to target audiences. Wired: buying the whole dang data company. Alliant, an audience platform built on consumer...
In recent months, there's been a series of notable private equity investments in up-and-coming advertising agencies. Last month, Svoboda Capital...
There was a time when Megan Lally had doubts about accepting a private equity investment. Now, hot on the heels...