In 2012, at the start of the DTC boom, Katya Constantine founded DigiShopGirl Media. The digital agency used two relatively...
Race
Companies are relying on AI to help them treat their current and prospective employees more like their customers. Despite layoffs...
The Big Tech arms race to own the next wave of language-based artificial intelligence heated up this week, as Google...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Snail Mail Prevails Apple’s AppTrackingTransparency sent advertisers looking beyond...
Eleven PR and Sony PlayStation put pedal to the metal with their 2022 Pressie Award-winning campaign “The GT7 Celebrity Race...
The eyes of the car-buying public are usually trained on the flashy new offerings at the New York International Auto...
Advertising Video on Demand, or AVOD, is expanding as major streaming services like Netflix and Disney+ get ready to roll...
The producers of RuPaul's Drag Race--and shepherds of the TV property's expanding media and events empire--are breaking into consumer packaged...
As the media and technology landscape rapidly transforms, measurement struggles to keep up. With the evolving consumer cross-platform journey, advertisers...
Many would assume that the new space race--as extravagant, complex and dangerous as it is--has nothing to teach us about...