Another big company has crossed the upfront finish line. TelevisaUnivision has completed its upfront negotiations, a source familiar with the...
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Laura Martin, a media and tech analyst at investment bank Needham & Company, opened her presentation at AdExchanger’s Programmatic I/O...
The Batman had an incredible release weekend across New Zealand, attracting over 70,000 bat-fans flocking to the cinema to catch...
Playing off the idea that life is a gamble, DraftKings is bringing the big bets for Super Bowl 56. Making...
Nearly 5,000 people in Sweden have called a secret number released by McDonald's--playing the brand's famous jingle using the keypad...
Pinterest sees 2022 as a big year for spending--by men. In a recent study the platform commissioned from Talkshoppe, Pinterest...
Roku is proving it's still the biggest connected TV player out there, hitting 56.4 million active accounts in the third...
The country’s media agency market continues to report strong double-digit growth in advertising demand in September despite the ongoing COVID...
It isn't easy to convey how something tastes via an advertisement, but studies show that tapping into other senses like...
While emerging from the pandemic poses obstacles for retailers, in the eyes of Ikea, it's an opportunity for the home...