Recently, my husband got an unexpected text. It was from our Samsung fridge, letting us know it was time to...
shopping
American retailers approached the 2021 holiday season in a serious test-and-learn mode. But that mode is done. The Q4 results...
Department store chain Macy's has launched Own Your Style, which the retailer describes as a new experience to help customers...
As the "Old Spice Shopping Network" makes its return, so does its determined--and somewhat omnipresent-- salesman and celebrated odor analyst,...
Twitter has been shopping for nonfungible tokens. When the social network extended the ability for subscribers to its Twitter Blue...
As 2021 comes to a close, it's time to once again gaze into our crystal ball--which is actually a group...
It seemed like every other retailer ventured into shoppable livestreaming this year as a trend that has already overtaken online...
Instagram's Shop tab allows users to browse and purchase products without leaving the Instagram application. Users can browse individual product...
The velocity of tech innovation and the fluidity of the customer journey is a game of marketing whack-a-mole for brands...
Subscription Conniptions We live in a “subscription economy” now, writes Nieman Labs. You don’t buy the Aladdin DVD; you subscribe...