Department store chain Macy’s has launched Own Your Style, which the retailer describes as a new experience to help customers identify and shop according to their personal styles. The platform includes branded content, data-driven product suggestions and storytelling to help customers find everything from fashion, beauty and home items to in-store experts to assist them…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Large Language Models Are Overkill For Some Marketing Tasks. Enter The Small Language Model
Uber Eats and Special US win Cannes Media Grand Prix
Media leader launches fractional offering for SMEs