“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
shopping
Forsman & Bodenfors New York created a holiday ad campaign for Goldman Sachs, but the financial services giant isn't the...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Avengers Assemble (Please!) Google and the IAB are once...
Arts-and-crafts retailer Michaels teamed up with R/GA to bring three virtual holiday shopping experiences to Pinterest, starting Saturday (Oct. 31)....
The pandemic has left consumers on a tight budget and much less likely to head to brick-and-mortar locations to purchase...
While it’s unclear when physical shopping will snap back to pre-pandemic levels, retailers such as Foot Locker subsidiary Champs Sports,...
Instagram is adding more ways for people to shop without leaving its platform, saying Monday that shopping on long-form video...
Key Insights Cyber November will begin by Nov. 4. Consumers will be much more tactical about in-store shopping. Early deals...
Key Insight: Retailers quickly responded to consumers' desire for contact-free experiences, but not necessarily with cashierless technology. The type of...
Currently in the world of social media, there's no denying that short-form video is king. Thanks to the growth of...