AUCKLAND, Wednesday: The Out of Home Media Association Aotearoa reported today growth of 26% in Q3 YOY – $ NZ32.2...
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New Zealand’s Out of Home industry has enjoyed its strongest quarter of growth since early 2021 according to the Out...
The ad industry’s efforts to create universal measurement standards for gaming environments just took a major leap forward. Tuesday, the...
Netflix, the world's largest streaming service, saw a dip in subscribers globally for the first time since October 2011. At...
Streaming giant Netflix is raising its prices in the U.S. and Canada. The service upped its prices in the U.S....
On Tuesday, Nielsen was excitedly looking ahead to its future, touting next month's rollout of Nielsen One Alpha, the first...
Facebook has been selling itself short. A bug in Facebook’s measurement system caused Facebook to undercount app install campaigns on...
Ad verification and measurement provider DoubleVerify is set to acquire Berlin-based ad tech company Meetrics, a deal that will help...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The InfoSum Of Its Parts The data onboarding startup...
It's almost that time of year again when the advertising world turns its attention to the South of France and...