On Tuesday, Nielsen was excitedly looking ahead to its future, touting next month's rollout of Nielsen One Alpha, the first...
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Facebook has been selling itself short. A bug in Facebook’s measurement system caused Facebook to undercount app install campaigns on...
Ad verification and measurement provider DoubleVerify is set to acquire Berlin-based ad tech company Meetrics, a deal that will help...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The InfoSum Of Its Parts The data onboarding startup...
It's almost that time of year again when the advertising world turns its attention to the South of France and...
Following the appointment of Shine as brand and creative agency and production company Eight after successful bids for the coveted...
With quarantine-free travel now open between Australia and New Zealand, Tourism New Zealand and Special Group have launched a major...
Cinema admissions recorded their best ever results since pre-Covid lockdown restrictions, as 137,000 New Zealanders visited the cinema over the...
PubMatic, in its first earnings call since going public, reported Q4 revenue of $ 56.2 million, a 62% increase from...
Verizon revealed during its earnings call Tuesday morning Verizon Media Group had a solid Q4 – total revenues jumped 11.4%...