Verizon has named Ogilvy creative agency of record for its consumer business. The move follows Verizon's December 2022 decision to...
Snags
Former Fox executive Joe Marchese’s early-stage investment fund, Human Ventures, is paying attention to attention. On Tuesday, Human Ventures announced...
When the Covid-19 pandemic rendered in-person spectating an impossibility, Michelob Ultra teamed up with Microsoft and FCB New York to...
On Wednesday, iSpot.tv announced a $ 325 million investment from Goldman Sachs – a hefty chunk of change considering the company...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. I See You … Tube DoubleVerify has gained...
TripleLift, once a scrappy gen-two ad tech startup (though by now a grizzled programmatic veteran), announced its first-ever acquisition on...
Banner ads? More like background noise. Social display has become an attractive option for publishers trying to get around banner...
Admix, a London-based startup that helps advertisers programmatically place virtual billboards in mobile and video games, announced its $ 25...
New York-based startup Marpipe clinched $ 8 million in Series A funding with the backing of some big-name investors that...
The people have spoken: The winning Super Bowl ad, according to the USA Today Ad Meter, is Rocket Mortgage's "Certain...