Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Snap Safety Some marketers have complained about Snapchat brand...
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Building Stories on Instagram and Snapchat is a Sisyphean effort for many marketers. After 24 hours, it all disappears.Brooklyn-based software...
It’s been a tough year for Snap, as its stock tanks and its executive team flees the ship.Despite growing revenue 43% in Q3 to a record...
The TV ad buying ecosystem is getting even messier, according to GroupM’s second-annual “State of Video” report, released Thursday.Some of...
Snapchat saw promising gains for its advertising platform in earnings reported Thursday. The company reported a record-high $298 million in...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Video Stars Video ad spend in the United States will...
Snapchat introduced ecommerce advertising capabilities on Thursday, including a product catalog ad format called Collection Ads, a performance marketing agency...
The Plateau ProblemDigital publisher Vox is set to miss its goal of $200 million in revenue this year by more...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Right Place, Wrong Time Location-based technology fueled optimism about mobile...
Snap’s revenue grew 44% year over year to $262 million in the second quarter. Its average revenue per user –...