Move over, Coca-Cola and Pepsi--the next soft drink duo duking it out to win market share are prebiotic soda makers...
Soda
No drink accompanies a cheesy, fatty burger quite like an ice-cold sip of fizzy cola. But since fast-food restaurants are...
After a stronger-than-expected second quarter, which saw net sales increase 3% to $ 12.4 billion, the Coca-Cola Company has raised...
Soda brand Poppi will bring its vision for the future of soda to Super Bowl 58 in a 60-second spot...
Following its launch just one year ago, PepsiCo's Starry lemon-lime soda will make its Super Bowl debut in 2024 in...
CPG brands buy digital media to make their in-store sales pop. But attempts to measure the impact of digital ad...
Soda is typically seen as unhealthy, but Olipop proves that you can enjoy the bubbles and a little health boost...
Craft soda maker Jones Soda is expanding its use of augmented reality technology with the help of creative agency August...
This recipe for disaster contains the following ingredients: disparate family members contained under one roof for an extended period, high-stress...
Pepsi is a sucker for history. The brand is going to the retro well once again for its latest campaign,...