Like the little engine that could, digital and programmatic ad spend will do better than expected in the second half...
Spend
If it feels as though commercials from the likes of Warby Parker, Casper and Dollar Shave Club are appearing less...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Peacock Measures Its Feathers Ah, there’s nothing that says autumn...
Digital advertising continues to be a bulwark during the pandemic. Although overall media owner ad revenue in the United States...
Rush Job The Department of Justice could bring its antitrust case against Google by the end of this month, despite...
Baby Steps Facebook will block political ads in the week leading up to the US Presidential election in an effort...
Here’s some TikTok news that doesn’t have to do with ByteDance being forced to sell the app’s US operations. Following...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Programmatic Please Programmatic ad spend is up from the...
Key Insight: The dip in back-to-school spend highlights how Covid-19 continues to disrupt the TV ad marketplace in complicated ways....
COVID-19 has had an outsize negative effect on GroupM than on the rest of parent company WPP’s business as clients...