The National Basketball Association is scoring higher tune-in for live games by optimizing its media planning using attention, including on...
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The people have spoken: The winning Super Bowl ad, according to the USA Today Ad Meter, is Rocket Mortgage's "Certain...
Could a state-of-the-art AI write a Super Bowl ad premise on par with some of the most well-received Big Game...
If it feels as though commercials from the likes of Warby Parker, Casper and Dollar Shave Club are appearing less...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. TV Pullback Television ad revenues will drop 12% this...