In the past month alone, Take-Two Interactive acquired Zynga for $ 13 billion, Sony PlayStation bought the game studio Bungie...
SSPs
In the past month alone, Take-Two Interactive acquired Zynga for $ 13 billion, Sony PlayStation bought the game studio Bungie...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Tax Cuts Top ad agency holding companies are taking a...
Sovrn’s acquisition of VigLink last week will make 2019 Sovrn’s first year when subscription software services outearn its traditional advertising...
Six exchanges and a handful of top publishers who work with Index Exchange’s wrapper say they consistently notice anomalies indicating...
Rubicon Project beat its Q2 revenue expectations, sending the stock up 15% in after-hours trading Wednesday.Rubicon Project is still in...
AppNexus CEO Brian O’Kelley has been waiting 10 years for ad tech to become transparent.Less than a week after Rubicon...
If Rubicon Project officially goes on the selling block, what are its prospects? The company, which has hired Morgan Stanley...