The 2022 TV landscape was defined by international expansion, mergers, acquisitions and content explosions (and reductions). With a rough first...
Stack
In a landscape where CMOs are dealing with reverberations from the pandemic, a looming global recession and widespread geopolitical upheaval,...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Credit Where Due Credit card companies and old-school banks...
Sponsored post byRémi Lemonnierco-founder and president, ScibidsScibidsSPONSORED BY:Advertisers’ increasing reliance on paid digital advertising channels to drive brand and sales...
Google's ad-tech stack, a line of business that is neither the major driver of the company's revenue nor its most...
Google's ad-tech business has been accused of squelching rivals, siphoning money from publishers and tying the hands of advertisers, spurring...
2021 was another mammoth year for streaming, with every major service on the market notching subscriber gains as they churned...
After a two-year negotiation with French competition watchdog Autorit? de la concurrence, Google pledged to make changes to part of...
Six months after the merger of Rubicon Project and Telaria spawned the Magnite brand, the ad-tech company is pushing ahead...
Amazon is adding more Fire TV inventory to its Ad Console, a tool advertisers use to manage their sponsored ad...